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The Business of Branding - ​Building and Evolving a World Class Brand

October 11 - 13, 2017 - Chicago

20 brands. 20 senior leaders. 20 stories that inspire.

BrandStrat is the only conference dedicated to brand strategy, development and management, where attendees can learn how some of the most successful companies in the world manage their brands. BrandStrat offers a unique opportunity to meet VPs of brand in an intimate, conversational atmosphere that you can’t get anywhere else.

Find out when the 2017 program details and case studies are announced!

What attendees said about our 2016 program:

Don’t take our word for it… Check out from the attendees themselves why they’ve loved our event.

  • “This conference is the most relevant and insightful time investment I have made in my career. This is information you can't google!"”

    - Corrie Brock,

  • “An incredible conference that addresses everything from initial branding, rebranding to employee buy-in from their personal challenges and successes.”

    - Kwaulcazvo,
    Director of Marketing SMSC

  • “The Brand Strategy Conference is the go-to for today’s brand marketers. If you’re struggling to get internal buy-in or just need to understand how some of the successful orgs manage their brands – this is the conference for you.”

    - Missy Stanisz,
    Shakopee Mdewakanton Sioux Community